Category Archives: Campbelltown Arts Centre

Campbelltown Arts Centre : Signage

The challenge for this project was that visitors didn’t know where to go to get to reception on entering the Arts Centre. We addressed this not through the traditional means of text, but through a clear visual cue of this arrow expressed in neon in an art installation style. Incorporated into this was a flat screen which offers up-to-date exhibition and activity information. The graphic language of this arrow was extended into the glass wall of the cafe.

Campbelltown Arts Centre, Ai Wei Wei | Under Construction : Exhibition

Ai Wei Wei is an internationally renowned Chinese artist, poet and architect. The title “Under Construction” reflects the constantly evolving nature of his works which deconstruct and challenge the perception of Chinese art and artists. For the exhibition identity we interpreted the visual language of the construction site through the creation of a bright “construction tape”.